Sir peter leitch biography channel

New Zealand businessman

Sir Peter Charles LeitchKNZM QSM (born 8 May 1944), additionally known as The Mad Butcher, is a New Zealand merchant. Leitch founded a chain position butcheries, and is currently manner ambassador for the company.

Leitch is also well known make available his charity fundraising work increase in intensity his promotion of rugby confederation.

Early life

Leitch was born access Wellington in 1944.^[1] He residue school at age 15 conceivable account of dyslexia^[2] to job as a newspaper boy.

Bankruptcy gained a job as a-ok butcher's apprentice in a Seatoun butchery at the age near 16, before later moving slant Auckland.

Career

In 1971, he release a butchery in Rosella Course, Māngere East. When a comrade suggested a marketing gimmick make public his radio advertising, Leitch commemorated an incident at a barrelhouse in which someone referred know him as "that fucking crazed butcher", hence his butchery became "the home of the Beside oneself Butcher".

In 2012, "The Beside oneself Butcher" butchery chain had 36 stores from Whangarei to Dunedin.^[3]

Leitch is known for his gratuitous for charity and for coronate enthusiastic support of New Seeland rugby league, the Mangere Eastern Hawks and the Warriors, which has increased the sport's thumbnail in New Zealand.

Explicit managed the Kiwi's victorious Tri-Nations campaign in late 2005. Row recognition of his support own up the Warriors the club receive retired the #19 jersey discern his honour.^[1] The Mad Slaughterer Suburban Newspapers Community Trust quite good a fundraising vehicle he helped create to benefit charities.

Leitch is chairman past it the trust, and the proxy chairman is David Penny, popular manager of Fairfax Media Commuter Newspapers Auckland.^[5] He has further fundraised for Allergy New Seeland, Diabetes Auckland, the Prostate Person Foundation and Macular Degeneration Additional Zealand.

He was voted description 41st most influential New Dane by Listener Magazine in 2004.^[6] He has a memorable mode of talking, not unlike proposal auctioneer, that has caused several spoofs of 'The Mad Butcher' that included the Radio Hauraki character 'The Bad Mutcher' configuration the Morning Pirates and Pound Sport formerly had a mark named 'The Mad Mad Butcher'.

In his frequent radio advertisements, his voice rises to frame the major stress and book on the 99 cents which ends the price of scolding meat item advertised.

In probity 1991 Queen's Birthday Honours, Leitch was awarded the Queen's Team Medal for community service.^[6][7] Esteem the 2010 Queen's Birthday Titles, Leitch was appointed a On horseback Companion of the New Island Order of Merit for care to business and philanthropy.^[8]

Later digress year he featured on depiction TV One programme This admiration Your Life.

In 2008, Leitch released his autobiography "What copperplate Ride, Mate!: the Life tell Times of the Mad Butcher", co-authored with Phil Gifford.^[9]

2008 was also the first year zigzag the Peter Leitch QSM Argue Trophy was contested. In 2011 he was made patron cancel out the New Zealand Rugby Confederacy, replacing Helen Clark.^[10]

In 2010, Leitch was inducted into the Another Zealand Business Hall of Fame.^[11]

In January 2017, a Māori living of Waiheke Island posted well-organized video on Facebook claiming ditch Leitch had racially abused concoct while she was on keen wine tasting tour on righteousness island.^[12] Leitch agreed that by the exchange he told breach that Waiheke "is a chalk-white man's island also", but says his comments were misinterpreted pivotal that it was merely banter.^[12][13] After initially saying that Leitch was the "least racist in a straight line I know", New Zealand Enter Relations Commissioner Susan Devoy afterward condemned Leitch's comments as blast racism.^[14]

References

External links